An Oasis on Wheels

December 7, 2018
FOOD ON WHEELS Fresh Truck sells affordable produce six days a week all year round.
COURTESY: JOSH TRAUTWEIN AND ANNIKA MORGAN

In 2011, Josh Trautwein was working as a nutrition educator in Boston, Massachusetts. He wanted to teach kids how to live healthy lives. Then he learned that the neighborhood’s only grocery store was closing for a year of renovations.

Trautwein heard families were having a tough time finding another nearby market that sold fresh produce. “We were trying to provide them with healthy strategies to try at home,” he told TIME for Kids, “but we didn’t have an answer for the fact that there wasn’t a grocery store.”

A FRESH IDEA Josh Trautwein and Annika Morgan cofounded Fresh Truck in 2013.

COURTESY: JOSH TRAUTWEIN AND ANNIKA MORGAN

Fresh Food for All

Residents of Trautwein’s Boston community are not alone when it comes to lacking supermarkets that sell fresh and healthy food. According to the United States Department of Agriculture (USDA), 17% of Americans lived more than half a mile from a supermarket in 2017. The USDA uses the term food deserts to describe neighborhoods that lack access to affordable nutritious food.

Trautwein began to imagine a new kind of market, an oasis for communities in need. In 2013, he teamed up with Annika Morgan to launch Fresh Truck, a school bus that functions as a grocery store on wheels. Now, with two mobile markets on the road, Fresh Truck provides communities in the Boston area with year-round access to fresh produce such as apples, peaches, carrots, sweet potatoes, and eggplants at 17 locations.

Annika Morgan of Fresh Truck plans events focused on nutrition.

COURTESY: JOSH TRAUTWEIN AND ANNIKA MORGAN

But Morgan says the term food deserts doesn’t paint a full picture. “The idea of food deserts implies that there is no food around” at all, she says, “when in reality there are a lot of barriers that prevent access.” These barriers include the high cost of fresh produce and people’s lack of familiarity with the produce that is available.

Getting state and local officials enthusiastic about food issues is one way to remove these barriers, says Anne Palmer. She directs the Food Policy Networks program at Johns Hopkins University, in Baltimore, Maryland. The group campaigns for and raises awareness about the need for policies that connect people with healthy food. “It’s been fun to watch communities use food as a tool to organize,” Palmer says. “The best thing about an issue like this is that you can do something about it.”